KUSUMA, A. KOMUNIKASI PERSONAL TERHADAP NILAI TRANSAKSI DAN KEPUASAN KONSUMEN. inovator, [S. l.], v. 9, n. 1, p. 1–7, 2020. DOI: 10.32832/inovator.v9i1.2993. Disponível em: http://150.107.142.43/index.php/INOVATOR/article/view/2993. Acesso em: 14 dec. 2025.